cotogoto design
by Fumiaki Goto
This is a small light which can be useful in various situations. You can
put the light and switch it on everywhere you wasnt. When you push one
side like a switch, the opposite side stands up and shines. When you lay
down the light, it sleeps and almost disappears.
This light through the Japanese metaphor of eeɗff [to be useful] simplifies
the relation ship between a light and a switch. The light changes the mechanical
action of switching it on into an action which is closer to a human action.
copyright cotogotodesign 2011